Consent records: timestamp, page URL, IP and user agent associated with your opt-in choices.
How we collect it
Directly from you when you submit forms, call us, email us, or text our number.
Automatically via cookies and similar technologies (analytics, performance and security).
From service providers that help us run our business (hosting, email/SMS, analytics, payments).
How we use information
Provide quotes/estimates, schedule and deliver services.
Respond to messages and customer support requests.
Send service updates (including SMS where you have consented).
Improve our website, products and operations.
Comply with legal obligations and prevent abuse or fraud.
SMS Messaging & Consent
We use text messaging to communicate about quotes/estimates, scheduling/confirmations/rescheduling, day-of arrival updates, and post-service follow-ups.
Opt-in: You may consent via our website form (unchecked consent box), by texting our number first, or by giving verbal consent to an agent. Consent text states our brand, purpose, that message & data rates may apply, that frequency varies, and how to use STOP/HELP. Links to our Terms and Privacy Policy are provided.
Opt-out: You can opt out anytime by replying STOP. Reply HELP for help. After you opt out, we will not send further SMS except a confirmation of your opt-out.
Records: We store consent status, timestamp, page URL, IP address and user agent for compliance.
All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
Sharing
We do not sell personal data. We share information only with service providers that help us operate our website and communications (e.g., hosting, email/SMS, analytics, payments), under contracts that restrict their use of your data to the services we request. We may also disclose information to comply with law or protect rights, safety and property.
Data retention
We keep personal data only as long as necessary for the purposes above. SMS logs and consent records are typically retained up to 24 months (or longer if required by law) and then deleted or anonymized.
Your choices & rights
Opt-out of SMS: reply STOP.
Cookies: you can control cookies via your browser settings.
Access/Deletion: you may request access, correction or deletion of your personal data by emailing us.
California (CCPA/CPRA)
California residents may request access, deletion, correction, and to limit use of sensitive information. We do not sell or share personal information as defined by CPRA. To exercise rights, contact us as shown below.
EEA/UK (GDPR)
If you are in the EEA/UK, our legal bases include consent, contract performance, legitimate interests and legal obligations. You may have rights to access, rectify, erase, restrict, object, and portability. You may contact your local supervisory authority.
Security
We implement administrative, technical and physical safeguards appropriate to the nature of the information we process.
Children
Our services are not directed to children under 13 (or 16 in the EEA). We do not knowingly collect such data.
Changes
We may update this policy from time to time. The “Last updated” date reflects the latest changes.
Contact
Email: info@effiserver.com
Phone: (864) 999-3703
Address: [Your business address]